This reimagination of Lifeproof’s trade show booth sought to better position the brand as the leader in premium device protection.
Lifeproof products are designed for active lifestyles and whatever you can throw at them; from action sports fanatics, to off road enthusiasts, to hands-full parents.
The use of authentic materials like mulch and soil in raised platforms helps set the stage for what the product is designed for. This is paired with a clean, modern aesthetic brought forward by the brand and helps position them as a premium offering.
